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More revenue from the audience you already have

Not every reader clicks an ad or subscribes. But many visits generate less revenue than they could.

Membrana adds a new layer to your existing monetization strategy. We combine advertising with registration and subscription experiences to create additional revenue opportunities, while working alongside the platforms you already use.
Let's explore the opportunity

Interested in generating more revenue from your existing audience?

Discover how Membrana could complement your current monetization strategy.

Connect with Membrana
Real results within the LMC community

From a single-page test to adoption across multiple publications

One of our publishing partners is a fellow LMC member with approximately 240 local news publications in its portfolio.

What began as a limited test on a single page has expanded across multiple publications, driven by strong commercial results.

A proven approach with a fellow LMC member, demonstrating how publishers can develop an additional revenue stream alongside their existing business.

Illustrative expansion journey

(from a single page to multiple publications)

Illustrative expansion from a single page to multiple publications. Bar heights describe stages of adoption, not measured quantitative results.
The opportunity

You already monetize with ads and subscriptions. Membrana adds what’s missing

Publishers already generate revenue through advertising, subscriptions and registration platforms. But these systems don’t capture every opportunity to monetize their existing audience.

Membrana adds an advertising-powered layer around reader interactions, including when visitors choose not to register or subscribe.

This creates additional revenue opportunities without replacing existing platforms.

Publishers control where and when these experiences appear, with the flexibility to start small and measure their impact.

About Membrana

Proven technology for digital publishers

Membrana Media is an international advertising technology company focused on helping digital publishers discover and develop new revenue opportunities. We combine programmatic monetization, AI-assisted editorial video solutions and innovative advertising and audience engagement products.

900+

publishersacross our business

17

markets served

100+

team members

Our goal is to help publishers make more of their existing content and audiences by introducing new monetization models that complement their established revenue streams.
For LMC members

Could this work for your news properties?

Let’s explore how Membrana could add a new revenue layer to your existing business.We’d be happy to share more about our approach and the results we’re seeing with fellow publishers.

Connect with Membrana